Ride And Revel With Us At Big Sugar Gravel

Big Sugar Gravel is coming, and it's the perfect time of the year for us to show you our home turf.
Where we ride, explore, and test new and current ALLIED machines.

So we're throwing some parties around the weekend's festivities:

Ride with us.
Tour our factory.
Join us for a few local brews.
Meet and greet Colin Strickland.
Question and answer session with our director of product Sam Pickman.

Join us for all, or just a few.
Peruse the schedule below, and make plans to hang with us at Big Sugar Gravel.

Saturday, October 9, 8:30 a.m. - Big Sugar Preview Ride with Allied Cycles. 50 miles. Depart from the Rapha Bentonville pop-up.

Join Rapha Bentonville and Allied Cycle Works for a course preview of the Big Sugar. One of the biggest local gravel events in the region, Big Sugar offers participants a challenging course that features some of our local greatest hits.

Riders will depart from the Rapha Bentonville Pop-up at 8:30 a.m. and follow the first 25 miles of gravel roads on the Big Sugar route up into Southern Missouri, then take a scenic fast track back to Bentonville for a total of 50 miles. This is a self-supported group ride to get acquainted with the route, and expect to be on course for 3-5hrs. The ride concludes at Rapha for a debrief and course tips with Allied Cycles, making sure you’re well prepared for race day.

https://www.strava.com/routes/2878449894746079964

The link for registration for this ride can be found here.

Thursday, October 21, 9 a.m. - Big Sugar Shakeout ride with Colin Strickland & ALLIED - Depart from the Rapha Bentonville pop up.

Join Rapha Bentonville and Allied Cycle Works for a shakeout gravel ride with Rapha athlete Colin Strickland. The ride will tackle a small portion of the Big Sugar course to acquaint riders with the terrain and get them in geared up for race day. https://www.strava.com/routes/2878681045489277654

The link for registration for this ride can be found here.

Thursday, October 21, 12:15 p.m. - Factory Tour of Allied Cycle Works.

Come see how high end carbon bikes are made by hand at our factory in Rogers.

1701 N 13th St Suite A, Rogers, AR 72756

Thursday, October 21, 6 p.m. - ALLIED Night with Colin Strickland and Sam Pickman at the Rapha Bentonville pop up.

Join us at Rapha Bentonville for a meet and greet with Rapha athlete Colin Strickland and Sam Pickman, director of product at ALLIED. Guests will have the chance to ask Colin questions about his season, as well as learn about the vision behind the ALLIED brand from Sam.

The link to register for Allied night can be found here.

Friday, October 22, 10 a.m. - Factory Tour of ALLIED Cycle Works

Come see how high end carbon bikes are made by hand at our factory in Rogers.

1701 N 13th St Suite A, Rogers, AR 72756

Friday, October 22, 1 p.m. - Big Sugar Shakeout ride with Colin Strickland & ALLIED - Depart from Rapha Bentonville pop-up.

Join Rapha Bentonville and ALLIED Cycle Works for a shakeout gravel ride with Rapha athlete Colin Strickland. The ride will tackle a small portion of the Big Sugar course to acquaint riders with the terrain and get them in geared up for race day.

 https://www.strava.com/routes/2878681045489277654

The link for registration for this ride can be found here.

Saturday, October 23, 8-10 p.m. - Big Sugar After Party at Bike Rack Brewing.

Join us at Bike Rack Brewing in 8th St. Market to toast a successful ride and a chance to win some great prizes from the race sponsors. Two free drink tokens per person.

801 SE 8th St #61, Bentonville, AR 72712