The Many Shades of Sugar
21 September, 2022

The Many Shades of Sugar

By: Jose Maldonado

It's been a long season for riders who have been battling it out in the Life Time Grand Prix. At this point of the season, the body and mind struggle to keep it all together for the final stage of the series. It's only fitting the competitive finale for most will end at the Life Time Big Sugar Gravel event in the self-proclaimed mountain bike capital of the world, Bentonville, Arkansas. Our final gathering place. We're all here to celebrate and revel in what we saw, what we did, the folks we met, and what we're going to do...next year.

This time of year in NWA, temperatures rarely fall below 52°F or exceed 84°F. The valleys pop with gold, red, and orange hues and serve as a beautiful backdrop for one of the biggest weeks of events in the Bentonville area.
Now here's a look back at last year and some of the people, places and things you may have seen if you were in Bentonville. Enjoy.
 
 
 

MADE HERE: A SHIFT22 / BIG SUGAR FACTORY TOUR

PinkBike Field Test: BC40 – The Fun Race Bike

Overcoming - Lea Davison comes from behind at MTB Marathon National Championships

Gear Patrol Review – BC40 Lightweight XC Ripper

LEA DAVISON’S BC40 - HER TRUE COLORS SHINING THROUGH

When Lea approached us about collaborating on her Pride paint concept, our natural reaction was, “heck yea! Let’s do it!

30 September, 22

The Many Shades of Sugar